Our Story
    Index engineers its technology to create a neutral, transparent exchange that enables digital publishers and suppliers to sell their ad impressions programmatically and in real-time. An evolution of online media technology pioneer, Casale Media, Index equips enterprise sellers with custom architected solutions, fully transparent sell-side management technology, and access to programmatic demand that has been organized and certified by humans. We create our solutions with you in mind.

    As one of the world’s premier ad tech companies, Index Exchange is led by an experienced team of industry experts and pioneers in the advertising space. Headquartered in New York City with 5 regional offices, Index Exchange employs more than 220 of the most innovative minds in advertising and technology.

    We’re independent by choice, because that lets us make decisions for the long-term benefit of our clients, not the immediate demands of investors, or for short term profits.

    It’s in our interest to work in our clients’ interests. We want long-term partners, not short-term customers. And our client’s interests are best served when they know as much as we do. We believe that full transparency means information and analysis, not just data.

    "Automation should not cost more than the efficiency and value it is intended to create."

    - Joe Casale, Chairman

    We’re a technology company that works in the marketing space, not a marketing company that considers technology a necessary cost. We know that automation is the present and the future, but we also know that the cost of automation shouldn’t be greater than the efficiency it provides.

    We're no stranger to disruption. Having a long tenure in ad technology has honed our skills, sharpened our minds, and shown us that innovation waits for no one. We aren’t afraid to scrap a feature or function if its usefulness has been invalidated by a greater idea.

    We believe sharp focus creates an unbeatable pace of innovation. We focus exclusively on the needs of the sell side. And we partner with companies who focus on the needs of the buy side. We believe the sum of the two will always be greater than any one entity who tries to do both.

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