At every major inflection point in programmatic advertising, the industry goes through a familiar phase. A powerful new idea emerges, and then the debate over what it actually means follows.
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All ArticlesIndex CEO Andrew Casale reflects on the key moments of 2025—from sell-side decisioning to AI to live streaming—and how they’re shaping the next era of programmatic.
Read moreFind out how JAKALA, a global agency, uses sell-side decisioning and curation to improve efficiency and campaign outcomes.
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