As the scale of the open internet continues to grow, the programmatic industry is reaching the limits of infrastructure models …
Read more
See how the Index Managed Demand programme sources incremental demand for participating media owners, resulting in net new revenue.
Read more
Index Exchange launches Index Cloud, a neutral infrastructure layer for programmatic advertising. Learn how it works and see what partners are already building.
Read more
Sell-side decisioning is creating new avenues for media owners to build more resilient monetisation strategies. See how you can take advantage of the opportunity.
Read more
As agentic AI accelerates programmatic innovation, industry standards and interoperability matter more than ever. See how Index is raising the standard.
Read more
Programmatic is evolving fast. Forward-thinking brands are investing in SSP partnerships to boost transparency, improve quality, and unlock better outcomes.
Read more
The next phase of programmatic isn’t about adding more tools or introducing more complexity. It’s about something more fundamental: moving …
Read more
At every major inflection point in programmatic advertising, the industry goes through a familiar phase. A powerful new idea emerges, and then the debate over what it actually means follows.
Read more
Index CEO Andrew Casale reflects on the key moments of 2025—from sell-side decisioning to AI to live streaming—and how they’re shaping the next era of programmatic.
Read more
Find out how JAKALA, a global agency, uses sell-side decisioning and curation to improve efficiency and campaign outcomes.
Read more