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Blog

Articles
21 Apr, 2026

Introducing Index Cloud: Bring Your Own Intelligence Inside the Exchange

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Articles
07 Apr, 2026

Sell-Side Decisioning for Media Owners: How To Create More Value in Programmatic

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Articles
19 Mar, 2026

Unlocking Brand Value Through the Sell Side

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Articles
26 Mar, 2026

Programmatic’s Agentic Future Needs a Stronger Foundation

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Case studies
05 May, 2026

How Vyde Leveraged Index Marketplaces to Drive High-Impact Engagement for a Global Automotive Brand

See how Vyde used Index Marketplaces to deliver high-impact engagement for a global auto brand, driving 176% more active engagement time.

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Articles
21 May, 2026

Innovators Unscripted: Inside the Industry’s First Containerised DSP With Bedrock and Index Cloud

As the scale of the open internet continues to grow, the programmatic industry is reaching the limits of infrastructure models …

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Articles
12 May, 2026

How Index Managed Demand Sources Revenue for Media Owners

See how the Index Managed Demand programme sources incremental demand for participating media owners, resulting in net new revenue.

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Articles
21 Apr, 2026

Introducing Index Cloud: Bring Your Own Intelligence Inside the Exchange

Index Exchange launches Index Cloud, a neutral infrastructure layer for programmatic advertising. Learn how it works and see what partners are already building.

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Articles
07 Apr, 2026

Sell-Side Decisioning for Media Owners: How To Create More Value in Programmatic

Sell-side decisioning is creating new avenues for media owners to build more resilient monetisation strategies. See how you can take advantage of the opportunity.

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Articles
26 Mar, 2026

Programmatic’s Agentic Future Needs a Stronger Foundation

As agentic AI accelerates programmatic innovation, industry standards and interoperability matter more than ever. See how Index is raising the standard.

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Case studies
24 Mar, 2026

How A+E Global Media Drove Efficiency and Revenue Through Ad Podding

As premium streaming audiences continue to grow, streaming publishers are under pressure to deliver stronger monetisation outcomes while maintaining operational efficiency across increasingly complex ad tech stacks.

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Articles
19 Mar, 2026

Unlocking Brand Value Through the Sell Side

Programmatic is evolving fast. Forward-thinking brands are investing in SSP partnerships to boost transparency, improve quality, and unlock better outcomes.

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Case studies
17 Mar, 2026

How a Major Japanese Retailer Expanded Scale and Drove Performance with Sell-Side Decisioning

Overview How can programmatic advertising help marketers reach relevant audiences without sacrificing scale?Many campaigns face a familiar trade-off: broad targeting …

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Articles
12 Feb, 2026

Why the Next Phase of Agentic Sell-Side Decisioning Starts at the Impression

The next phase of programmatic isn’t about adding more tools or introducing more complexity. It’s about something more fundamental: moving …

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Case studies
03 Feb, 2026

How Sell-Side Decisioning Drove a 75% Drop in Cost per Visit for a Major Retailer

See how a major retailer partnered with Index Exchange and inPowered AI to drive more efficient site visits through sell-side decisioning and Index Marketplaces.

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