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About usAccelerate the Ad Technology Evolution
We’re a global advertising marketplace delivering more value to media owners and marketers
Our ad exchange enables media owners to grow revenue and marketers to reach consumers on any screen, through any ad format.
Bringing more efficiency and transparency to every channel
We’re dedicated to building a safe and transparent omnichannel marketplace that provides a trusted experience for consumers.
See what sets us apart
Our vision is to deliver total market efficiency
Read our storyOur team is changing ad tech for the better
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Articles
Nov 17, 2022
It’s Time to Overhaul Price Floors in Programmatic Advertising
Price floors and rate cards are a critical part of how media owners sell their inventory in the programmatic marketplace. …
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Case studies
Oct 17, 2022
Leading Brand Boosts Video Completions and Reduces CPMs with Our Inventory Packages
Overview Programmatic short-form video is a cost-effective way to drive brand awareness; however, curating this inventory across all screens and …
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Articles
Oct 14, 2022
Q&A with Liftoff on the Role of Machine Learning and Transparency in the Mobile Ad Market
As consumers spend more time on their mobile devices, marketers are investing more of their ad budgets into the mobile …
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