GUIDE
How To Make Your Omnichannel Holiday Campaign a Success
Are you ready for the 2022 holiday shopping season? View our guide to unwrap five ways to make the most of your holiday campaign.
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Articles
Sep 28, 2022
How to Optimise Your Holiday Campaign This Season
‘Tis the season: we’ve barely said goodbye to winter yet holiday shoppers are already crossing items off their gift lists. …
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Articles
Aug 22, 2022
More Transparency in CTV through Ads.txt and App-ads.txt
Over the last several years, the programmatic industry has adopted the IAB Tech Lab’s Authorised Digital Sellers (ads.txt and app-ads.txt) …
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Articles
Aug 10, 2022
How to Select the Right Universal ID: A Guide for Marketers
As third-party cookies fade away and device manufacturers continue to limit the use of mobile advertising identifiers, universal IDs have …
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