Addressability Portfolio

Have the flexibility to choose the addressability solutions that are right for your business.

Addressability Portfolio

Have the flexibility to choose the addressability solutions that are right for your business.

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Better control over data, for you and your customers

The demise of third-party cookies, continued limitations of mobile advertising identifiers, and evolving privacy regulations have led to an array of new addressability solutions. Index Exchange’s addressability portfolio gives you flexibility and control so you can reach the right audiences with the strategy and partner that best meets your policy and business objectives.

Our support for addressability solutions

Our support for addressability solutions

Astronomy, Outer Space, Space

Universal IDs

Universal IDs allow privacy-centric, people-based messaging and measurement. We partner with several providers that meet our high standards for functionality and consumer respect to offer media owners, marketers, and consumers a better alternative to third-party cookies.

View our partners and integrations
Bowling, Sport, Sports

Privacy Sandbox solutions

Index is engaged with Google’s Privacy Sandbox proposals and will support solutions as they move into general availability, ensuring scaled addressability and monetisation in Chrome when audiences choose not to authenticate via email or login.

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Publisher first-party data

Index enables media owners and publishers to activate their unique first-party data. Whether that’s custom taxonomies or advanced contextual solutions, these segments will help buyers  reach the right audiences across the web.

Addressability partners

Unified ID 2.0
LiveRamp
Merkle
NetID
Neustar
Zeotap

Learn more about addressability

All Articles

Continuing our long-standing commitment to bring value back to both media owners and buyers and enable a more efficient supply …

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Toward the end of every year, we kick off the Index Exchange Giving Season. It’s an opportunity to reflect back on all …

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