Capture Back-to-School Demand Early With Premium, Trusted Reach
Back-to-school season consistently ranks as the second-largest retail event after the holidays, and savvy shoppers plan to spread out expenses in the months before school starts.1 Reach these highly engaged shoppers across premium, trusted media owners with Index’s curated deal offerings.
Dates
August – September
Access additional third-party segments in our Data Vendor Ecosystem.
$85.4 Billion
is expected to be spent on back-to-school shopping in 2026²
67%
of back-to-school shoppers are expected to begin purchasing before July 2026³
Recommended Targeting
Streaming: Recommended content genres
• Education
• Kids & Family
Display & Video: Recommended contextual targeting
• Seasonal: Back-to-School
• Parenting and Kids
• Education
Featured Data Vendors
