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Topic: Sustainability

Articles
18 Feb, 2025

Untapped Potential: How AI Innovation Will Drive the Future of Ad Tech

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Articles
13 Jan, 2025

Freestar Publishers See $300K Incremental Revenue Lift with Highly Viewable Index Exchange Flex Ad Unit

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Articles
15 Oct, 2024

Measuring Streaming TV Performance: It’s Time To Consider Duration-Based Reporting

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Case studies
14 Aug, 2024

Deakin University Sees Sustainability Success Using Index Exchange’s Green Media Products

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Sustainable advertising
Case studies
29 May, 2025

Hearts & Science Reduces Client Emissions by 51% Through Sustainable Advertising With Index Exchange

Overview Hearts & Science, a leading media agency, is on a mission to help clients align their media investments with …

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Magnifying glass with CO2 inside cloud. Arrows pointing down.
Articles
15 Apr, 2025

KINESSO Achieves 35% Lower Carbon Emissions for Ad Campaign With Index Exchange

Overview The digital advertising ecosystem has a substantial carbon footprint, making sustainability a pivotal focus area. Increasingly, marketers must evaluate …

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Woman outside on laptop
Case studies
14 Aug, 2024

Deakin University Sees Sustainability Success Using Index Exchange’s Green Media Products

Overview In today’s global landscape, sustainability has evolved from a mere buzzword into a pivotal focus area for organisations. At …

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Adult, Male, Man
Articles
27 Sep, 2023

Discover How Supply Path Optimisation Efforts Can Build a Sustainable Programmatic Supply Chain

Supply path optimisation (SPO) is a dynamic decisioning model that reduces duplication, discrepancies, and integration quality to determine a media …

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Adult, Female, Person
Articles
19 Sep, 2023

Sustainability in Advertising: Impactful Actions for a Greener Future 

Climate change is one of the most pressing challenges we’re all facing today, and the call for more sustainable business …

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