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Resources

Index Explains

While digital advertising, and the technology behind it, is sophisticated, it doesn’t need to be confusing. From streaming TV and video to sustainability and efficiency, we’re breaking down the complexities of ad tech to help you unlock its full potential.

7:39

What Agentic Advertising Means for Marketers

01

What Agentic Advertising Means for Marketers

01
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7:00

Why Duration-Based Ad Measurement Matters for Streaming TV Publishers

02

Why Duration-Based Ad Measurement Matters for Streaming TV Publishers

02
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6:13

Key Questions Media Owners Should Ask About Programmatic Curation

03

Key Questions Media Owners Should Ask About Programmatic Curation

03
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4:57
Foundational

How Addressability Works in Streaming TV

Addressability Streaming TV
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7:40
Advanced

Building Better Ad Pods: Pod Bidding

Streaming TV
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8:27
Foundational

What is OpenRTB 2.6?

Streaming TV
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6:43
Foundational

How Transparency Works in CTV

Streaming TV
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6:23
Foundational

What Is Connected TV? Understanding the Basics 

Streaming TV
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2:49

Introducing Index Explains

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