Why the Next Phase of Agentic Sell-Side Decisioning Starts at the Impression
The next phase of programmatic isn’t about adding more tools or introducing more complexity. It’s about something more fundamental: moving …
Read moreThe next phase of programmatic isn’t about adding more tools or introducing more complexity. It’s about something more fundamental: moving …
Read moreAt every major inflection point in programmatic advertising, the industry goes through a familiar phase. A powerful new idea emerges, and then the debate over what it actually means follows.
Read moreIndex CEO Andrew Casale reflects on the key moments of 2025—from sell-side decisioning to AI to live streaming—and how they’re shaping the next era of programmatic.
Read moreFind out how JAKALA, a global agency, uses sell-side decisioning and curation to improve efficiency and campaign outcomes.
Read moreLong-tenured employees highlight their careers at Index Exchange and how their roles evolved alongside the company’s innovation and expansion.
Read moreLearn how Transparent Dynamic Take Rates from Index Exchange unlock incremental value for media owners through intelligent and transparent pricing.
Read moreMarketers today expect more from programmatic: addressable reach, measurable outcomes, and smarter use of every media dollar. To meet this …
Read moreI’m thrilled to share that Index Exchange has officially opened our new Bangalore office—a major milestone in our global growth …
Read moreDiscover how The Weather Company uses AI-powered weather targeting and sell-side decisioning to deliver smarter, privacy-friendly advertising across channels.
Read moreLG Ads’ Tony Marlow joins Innovators Unscripted to share how innovation and industry collaboration is transforming the streaming experience.
Read more