Articles
May 13, 2026
How Index Managed Demand Sources Revenue for Media Owners
See how the Index Managed Demand program sources incremental demand for participating media owners, resulting in net new revenue.
Read more
Articles
May 12, 2026
Building for Programmatic’s Agentic Future With ARTF
ARTF lays the groundwork for agentic AI in programmatic. Learn what it means in practice and why it marks a turning point for real-time decisioning.
Read more
Articles
Apr 21, 2026
Introducing Index Cloud: Bring Your Own Intelligence Inside the Exchange
Index Exchange launches Index Cloud, a neutral infrastructure layer for programmatic advertising. Learn how it works and see what partners are already building.
Read more
Articles
Apr 07, 2026
Sell-Side Decisioning for Media Owners: How To Create More Value in Programmatic
Sell-side decisioning is creating new avenues for media owners to build more resilient monetization strategies. See how you can take advantage of the opportunity.
Read more
Articles
Mar 31, 2026
AI’s Impact on Publishers: Why News Is Emerging as a Resilient and Valuable Category
New Index Exchange data reveals AI’s impact on publishers and why high-quality news is emerging as a resilient, valuable category.
Read more
Articles
Mar 26, 2026
Programmatic’s Agentic Future Needs a Stronger Foundation
As agentic AI accelerates programmatic innovation, industry standards and interoperability matter more than ever. See how Index is raising the standard.
Read more
Articles
Mar 19, 2026
Unlocking Brand Value Through the Sell Side
Programmatic is evolving fast. Forward-thinking brands are investing in SSP partnerships to boost transparency, improve quality, and unlock better outcomes.
Read more
Articles
Feb 12, 2026
Why the Next Phase of Agentic Sell-Side Decisioning Starts at the Impression
The next phase of programmatic is here. Learn how agentic sell-side decisioning brings intelligence to the impression, reshaping performance on the open internet.
Read more
Articles
Jan 22, 2026
Innovators Unscripted: How Agentic Advertising Is Moving From Theory to Action
At every major inflection point in programmatic advertising, the industry goes through a familiar phase. A powerful new idea emerges, and then the debate over what it actually means follows.
Read more
Articles
Dec 19, 2025
Charting the Next Era of Programmatic: A Look Back at 2025
Index CEO Andrew Casale reflects on the key moments of 2025—from sell-side decisioning to AI to live streaming—and how they’re shaping the next era of programmatic.
Read more