As the scale of the open internet continues to grow, the programmatic industry is reaching the limits of infrastructure models …
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See how the Index Managed Demand programme sources incremental demand for participating media owners, resulting in net new revenue.
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Today, we’re announcing a new layer of Index Exchange’s infrastructure, now available to partners. Index Cloud is our neutral compute …
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Sell-side decisioning is creating new avenues for media owners to build more resilient monetisation strategies. See how you can take advantage of the opportunity.
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As agentic AI accelerates programmatic innovation, industry standards and interoperability matter more than ever. See how Index is raising the standard.
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As premium streaming audiences continue to grow, streaming publishers are under pressure to deliver stronger monetisation outcomes while maintaining operational efficiency across increasingly complex ad tech stacks.
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At every major inflection point in programmatic advertising, the industry goes through a familiar phase. A powerful new idea emerges, and then the debate over what it actually means follows.
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Index CEO Andrew Casale reflects on the key moments of 2025—from sell-side decisioning to AI to live streaming—and how they’re shaping the next era of programmatic.
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The shift to first-price auctions intended to simplify programmatic advertising auctions and increase transparency. In theory, this should have created …
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See how the Guardian boosted revenue by 4% and impressions served by 45% with Index Exchange’s Transparent Dynamic Take Rates, driving transparency and efficiency.
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