Articles
15 Dec, 2025
Sell-Side Decisioning in Focus: An Interview With Global Agency JAKALA
Find out how JAKALA, a global agency, uses sell-side decisioning and curation to improve efficiency and campaign outcomes.
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Case studies
12 Nov, 2025
Context at Streaming TV Scale: PMG, IRIS.TV, and Index Exchange Drive Brand Lift
See how PMG and IRIS.TV activated contextual data through Index Marketplaces to deliver scaled streaming TV performance, driving a 9X increase in brand preference.
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Articles
07 Oct, 2025
Introducing the Data Vendor Ecosystem: Premium Data and Smarter Decisions Without Added Fees
Marketers today expect more from programmatic: addressable reach, measurable outcomes, and smarter use of every media dollar. To meet this …
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Articles
26 Aug, 2025
Weather Intelligence Meets Sell-Side Decisioning: Q&A With The Weather Company
Discover how The Weather Company uses AI-powered weather targeting and sell-side decisioning to deliver smarter, privacy-friendly advertising across channels.
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Case studies
21 Aug, 2025
How Smart Supply by AI Digital Improved Video KPIs by 19% via Index Marketplaces
Learn how Index Marketplaces and sell-side decisioning helped Smart Supply deliver impressive video performance, driving efficiency and long-term value.
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Articles
14 Aug, 2025
Innovators Unscripted With Dentsu EMEA
Want more? Check out the Innovators Unscripted Bonus Round with Nick Halas. Dentsu EMEA’s Nick Halas on how sell-side decisioning …
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Articles
12 Aug, 2025
Innovators Unscripted With LG Ad Solutions
LG Ads’ Tony Marlow joins Innovators Unscripted to share how innovation and industry collaboration is transforming the streaming experience.
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Articles
07 Aug, 2025
Innovators Unscripted With WPP Media Choreograph
Choreograph’s Rich Astley joins Innovators Unscripted to share how AI, automation, and data boost programmatic performance and reduce complexity for media buyers.
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Articles
05 Aug, 2025
Innovators Unscripted With Cognitiv
Cognitiv’s Jana Jakovljevic joins Innovators Unscripted to share how activating deep learning on the sell side powers stronger real-time contextual advertising.
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Articles
31 Jul, 2025
Innovators Unscripted With MNTN
Mark Douglas of MNTN joins Innovators Unscripted to share how AI and precision targeting are unlocking performance in the evolving world of streaming TV advertising.
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