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Blog

Articles
22 Jan, 2026

Innovators Unscripted: How Agentic Advertising Is Moving From Theory to Action

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Articles
19 Dec, 2025

Charting the Next Era of Programmatic: A Look Back at 2025

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Articles
18 Dec, 2025

Exploring the Future of AI in Advertising With IPG

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Case studies
12 Nov, 2025

Context at Streaming TV Scale: PMG, IRIS.TV, and Index Exchange Drive Brand Lift

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the future of programmatic omnichannel
Articles
02 Mar, 2022

How to Navigate the Future of Programmatic

The future of programmatic is invariably shaped by the recent tectonic shifts we’ve seen taking place all across the ad …

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Google API in sea of people
Articles
03 Feb, 2022

What You Need to Know about Topics API, Google’s Replacement for FLoC

When Google Chrome delayed the deprecation of third-party cookies last year, it signalled that big changes were imminent. Sure enough, on January …

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People grouped together, Ray Ghanbari CTO
Articles
31 Jan, 2022

Meet Ray Ghanbari, Chief Technology Officer at Index Exchange

In December 2021, we welcomed Ray Ghanbari as our new CTO, overseeing our engineering, IT, and infrastructure organisations. Ray brings …

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Birthday Cake, Food, Cake
Articles
25 Jan, 2022

Reflecting on the 2021 Index Exchange Giving Season

Toward the end of every year, we kick off the Index Exchange Giving Season. It’s an opportunity to reflect back …

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Articles
22 Nov, 2021

Welcome to the New Index Exchange Brand: A Conversation with CMO Lori Goode

It’s been an exciting week for all of us here at Index Exchange as we just debuted our new brand …

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Articles
16 Nov, 2021

Introducing the New Index Exchange Platform: Increased Efficiency across Channels

In the nearly two decades since we started our company, the focus has been to set the standard for the …

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Articles
19 Aug, 2021

More Than a Competition: How the Index Hackathon Builds Skills and Solves Problems

One of our key guiding engineering principles here at Index Exchange is building top teams and talent. To that end, we hold …

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Case studies
12 Jul, 2021

Spanish Digital Publisher Softonic Boosts Outstream Video Revenue

Softonic is a Spanish digital publisher based in Barcelona. It’s the world’s largest app and program download portal, available globally in more than 15 languages, including English, French, Korean, Japanese, and Russian.

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Articles
09 Jul, 2021

Inclusivity and Allyship: Pride Month at Index Exchange

We’re firm believers in celebrating our people, all people, just as they are—a belief that was encapsulated this Pride Month …

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Articles
06 Jul, 2021

Our Engineering Vision: 5 Guiding Principles of an Engineering-First Company

Index Exchange is an engineering-first company. Our first six hires were engineers, and still today, more than half of our …

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