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Blog

Case studies
12 Nov, 2025

Context at Streaming TV Scale: PMG, IRIS.TV, and Index Exchange Drive Brand Lift

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Articles
07 Oct, 2025

Introducing the Data Vendor Ecosystem: Premium Data and Smarter Decisions Without Added Fees

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Case studies
23 Oct, 2025

The Guardian Boosts Auction Efficiency and Revenue With Index Exchange’s Transparent Dynamic Take Rates 

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Articles
27 May, 2025

Unlocking New Value in Programmatic: The Rise of Sell-Side Decisioning

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Articles
07 Jun, 2023

Why FAST Services Are a Can’t-Miss Opportunity for Marketers

Streaming TV again took centre stage at this year’s upfronts. In fact, a survey from The Trade Desk showed 59% of …

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Articles
11 May, 2023

LADbible Group Sees 86% View-Through Rate on Outstream Video Ads With Index Exchange 

Discover how LADbible Group leveraged Index’s outstream video ad unit to offer a richer advertising experience for its consumers.

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Face, Happy, Head
Articles
02 May, 2023

Life at Index: A Spotlight on Index Women’s Network

One of our goals at Index is to foster active communities of allyship to support all Indexers, across many spectrums. …

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Family watching CTV representing content signal transparency
Articles
24 Apr, 2023

Streaming TV Scale Depends on Content Signal Transparency 

The lack of content signal transparency in streaming and connected TV (CTV) has become a major concern for media buyers. …

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Articles
19 Apr, 2023

An Open Letter: Strengthening Our Partnership and Commitment to DSPs

To our valued DSP partners, I am reaching out to reassert our unwavering dedication to your success and to reinforce …

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Electronics, Remote Control, Person
Articles
29 Mar, 2023

To Stay Competitive, UK Broadcasters Should Embrace Programmatic 

There was much cause for optimism at this year’s VideoWeek New Video Frontiers, with significant excitement around CTV’s growth prospects …

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Articles
21 Mar, 2023

Growing Our Index Engineering Team in India

As an engineering-first company, Index Exchange has long invested in building talent and growing our technical teams. I was immediately …

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Articles
02 Mar, 2023

CTV Advertising Delivers Control and Efficiency for Marketers

Amid an uncertain economy, marketers across industries are getting creative and looking for ways to maximise their resources. Already-tightened budgets …

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Articles
27 Feb, 2023

Programmatic Efficiency Through Collaboration: 3 Trends that Will Transform the UK Digital Landscape in 2023

The UK is facing a very challenging 2023 economically, as consumer spending power and marketing budgets shrink. With that, prioritising …

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People, Person, Woman
Articles
10 Jan, 2023

How We’re Building a Diverse and Inclusive Workplace at Index 

Building a culture based on diversity, equity, and inclusion (DE&I) is imperative to the workplace. Here at Index, we understand …

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