Index Exchange Home page
  • SolutionsChevron Down
    • For Publishers
    • For CTV Publishers and Platforms
    • For App Developers
    • For Marketers and Agencies
    • For DSPs
    • Our Partners and Integrations
  • ProductsChevron Down
    • Channels and Formats
    • Exchange Quality
    • Exchange Efficiency
    • Exchange Access and Transactions
    • Addressability Portfolio
    • Data and Analytics
  • LatestChevron Down
    • Blog
    • Press
  • AboutChevron Down
    • Team
    • Diversity, Equity, and Inclusion
    • IX Labs
  • CareersChevron Down
    • Opportunities
  • Contact
USA
  • us USA
  • CAN
  • uk GBR
  • fr FRA
  • ITA
  • sp ESP
  • de DEU
  • au AUS
  • jp JPN
Login
Login
GBR
  • us USA
  • CAN
  • uk GBR
  • fr FRA
  • ITA
  • sp ESP
  • de DEU
  • au AUS
  • jp JPN

Topic: Product news

Articles
Dec 16, 2022

 The Most Agile Year on Record: Top Programmatic Ad Trends to Watch in 2023

Read more
Articles
Dec 06, 2022

As Ad Budgets Shrink this Winter, Accountable Programmatic Practices Will Build More Resilient Value Chains

Read more
Articles
Nov 17, 2022

It’s Time to Overhaul Price Floors in Programmatic Advertising 

Read more
Articles
Oct 24, 2022

This British Black History Month, Make These 4 Commitments to Support Black Employees Year Round

Read more
Articles
Oct 13, 2022

Q&A with Liftoff on the Role of Machine Learning and Transparency in the Mobile Ad Market 

Read more
Articles
Aug 22, 2022

More Transparency in CTV through Ads.txt and App-ads.txt

Read more
Mobile Phone, Cell Phone, Phone
Articles
Jul 07, 2022

Open Measurement Impression Counting Offers More Transparency and Accuracy in Mobile

Beginning this month, we’re introducing a more accurate and reliable form of impression counting that accounts for in-view ads in …

Read more
cookie on keyboard, CPM lift
Case studies
May 16, 2022

Mediavine Sees CPM Lift in Cookie-Restricted Browsers Globally with LiveRamp and Index Exchange

Overview Although the third-party cookie is set to expire in 2023 (when it will be deprecated in Chrome), a significant …

Read more
Pc, Computer, Electronics
Articles
May 02, 2022

Curate the Open Market with Inventory Packages

The open market lets marketers and media owners reach and monetise audiences at scale. However, the sheer expanse of it …

Read more
Articles
Apr 28, 2022

Introducing Volume Incentives for Buyers: Using Economies of Scale to Improve Supply Path Efficiency

Continuing our long-standing commitment to bring value back to both media owners and buyers and enable a more efficient supply …

Read more
Man standing smiling wearing a vest in front of a brick wall
Articles
Nov 16, 2021

Introducing the New Index Exchange Platform: Increased Efficiency across Channels

In the nearly two decades since we started our company, the focus has been to set the standard for the …

Read more
Person, Human, Outdoors
Articles
Jul 20, 2020

Announcing Global Support for LiveRamp IdentityLink®

Editor’s note: On May 24, 2021, LiveRamp introduced RampID™, a new name for the LiveRamp pseudonymous identifier, formerly known as IdentityLink. …

Read more
Pc, Computer, Electronics
Articles
Mar 20, 2020

Announcing Additional Fields and Smarter Client Audit Logs

We’re excited to announce the upcoming release of new fields and smarter functionality available via Client Audit Logs (CALs). We continue to invest in our …

Read more
Mobile Phone, Cell Phone, Electronics
Articles
Mar 18, 2020

Reflecting on the Economics of Programmatic

The journey of programmatic advertising has been fascinating, and Index Exchange has enjoyed a front-row seat for each major wave of innovation …

Read more
Clothing, Apparel, Person
Articles
Dec 30, 2019

California Consumer Privacy Act (CCPA) Readiness at Index

With 2020 upon us, so is the newest privacy law. Launching on January 1, 2020, the California Consumer Privacy Act …

Read more
Text, Number, Symbol
Articles
Sep 03, 2019

Introducing Client Audit Logs to General Availability

Providing a receipt for every transaction allows media owners and buyers to audit spend In an effort to standardise data …

Read more
  • 1
  • 2

Categories

  • Articles
  • Case studies

Topics

Addressability Connected TV Engineering Exchange quality Life at Index Media buyers Media owners Mobile and in-app Product news Web and display

Sign up to get the latest Index insights delivered to your inbox.

This field is for validation purposes and should be left unchanged.

Follow us

Solutions

  • For Publishers
  • For CTV Publishers and Platforms
  • For App Developers
  • For Marketers and Agencies
  • For DSPs
  • Our Partners and Integrations

Products

  • Channels and Formats
  • Exchange Quality
  • Exchange Efficiency
  • Exchange Access and Transactions
  • Addressability Portfolio
  • Data and Analytics

Latest

  • Blog
  • Press

Get in Touch

  • Contact Us

About

  • Careers
  • Team
  • Diversity, Equity, and Inclusion
  • IX Labs

Resources

  • UI Login
  • Knowledge Base
  • API

Get the latest advertising news, trends, and expert opinions delivered straight to your inbox.

This field is for validation purposes and should be left unchanged.

Copyright 2023

  • Privacy
  • User Privacy Rights Form
  • Terms of Use
  • Anti-Modern Slavery Statement
  • Opt Out
  • Do Not Sell My Personal Information

Cookie preferences updated.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Read our cookie policy