Videos: Index Explains

While digital advertising, and the technology behind it, is sophisticated, it doesn’t need to be confusing. From streaming TV and video to sustainability and efficiency, we’re breaking down the complexities of ad tech to help you unlock its full potential.

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Best Practices for Sustainability in the Programmatic Supply Chain Featuring IAB Tech Lab

The programmatic industry has a significant opportunity to reduce its carbon footprint. As media owners, buyers, and platforms all increasingly make sustainability a key focus area, the IAB Tech Lab is working with partners across the industry to establish a sustainable programmatic marketplace.

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Video series

Sustainability

There is an increased urgency for the advertising industry to reduce its carbon footprint. Tune in as we discuss how to take action and start driving toward a more sustainable future today.

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Streaming TV

There is an increased urgency for the advertising industry to reduce its carbon footprint. Tune in to our new video series to learn how to take action and start driving toward a more sustainable future today.

Explore streaming TV videos

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Nuances of app-ads.txt

Best Practices for Sustainability in the Programmatic Supply Chain Featuring IAB Tech Lab

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scope3

Understanding the True Value of Green Media Featuring Scope3

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ad net zero

Accelerating Sustainable Change Across the Advertising Ecosystem with Ad Net Zero

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Nuances of app-ads.txt

The Nuances of App-ads.txt Compliance in Streaming TV

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Catherine Cho discussing ad podding improves sustainability

How Ad Podding Improves Sustainability in Advertising

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Tyler Taylor speaking about Addressability in Streaming TV

How Addressability Works in Streaming TV

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Rob Hazan speaking on Building Better Ad Pods: Positional Transparency

Building Better Ad Pods: Positional Transparency

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Video of Rob Hazan writing about ad podding bidding

Building Better Ad Pods: Pod Bidding

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What is OpenRTB 2.6

What Is OpenRTB 2.6?

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How Transparency works in CTV

How Transparency Works in CTV

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Lori Goode discussing What Is Connected TV? Understanding the Basics

What Is Connected TV? Understanding the Basics

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Introducing Index Explains

Introducing Index Explains

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