How SWYM.ai Leveraged Index Marketplaces To Deliver 56% Boost in Client KPIs for Butler/Till
Overview Ad waste continues to plague marketers, with an estimated $20 billion wasted annually due to fraud, made-for-advertising (MFA) sites, …
Read moreOverview Ad waste continues to plague marketers, with an estimated $20 billion wasted annually due to fraud, made-for-advertising (MFA) sites, …
Read moreI recently had the fantastic opportunity to join a panel at New Video Frontiers alongside leaders from ITV, Publica by …
Read moreDigital advertising underpins the business model of the internet—keeping content free and accessible while powering a multi-billion-dollar ecosystem. Ad tech …
Read moreAs 2024 draws to a close, I find myself reflecting on a transformative year that has begun to redefine the …
Read moreOur vision at Index Exchange is total market efficiency, and our engineering teams are using machine learning and optimisation to …
Read moreIn today’s crowded digital space, effectively reaching the right audience is more essential—and complex—than ever. Curation offers a precise, streamlined …
Read moreThe holiday shopping season is no longer a sprint that starts on Black Friday and ends with Cyber Monday. Over …
Read moreAt Index Exchange, we take pride in delivering best-in-class service and technology to our customers and partners around the globe. …
Read moreThe programmatic ecosystem has innovated quickly to improve ad performance in streaming TV. OpenRTB 2.6 brought standardisation to streaming and …
Read moreVideo Transcript I just returned from Virginia where Index Exchange’s CEO, Andrew Casale, testified on the opening day of the …
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