In the News

Andrew Casale, President and CEO of Index Exchange, addressed The Trade Desk’s move to classify all SSPs as “resellers” during a panel at ExchangeWire’s ATS London. Casale acknowledged that some intermediaries may act as resellers but stressed that only publishers — as the true customers — can define those relationships, underscoring Index’s role as a direct and trusted partner to media owners.

Andrew Casale, President and CEO of Index Exchange, publicly rebuked The Trade Desk’s decision to classify all SSPs as “resellers,” calling the move “quite frankly, ignorant” during his remarks at ExchangeWire’s ATS London. Casale argued that while some intermediaries fit the reseller label, applying it universally overlooks the direct publisher relationships and value that companies like Index deliver.

Andrew Casale, President and CEO of Index Exchange, was named among the witnesses submitted for the remedies hearing in the U.S. Department of Justice’s ad tech antitrust trial against Google. His inclusion underscores Index Exchange’s central role in the ongoing debate over competition, transparency, and the future of the open internet.

Index Exchange was cited (alongside Chalice) in coverage of Zillow’s pilot of “containerized RTB,” spotlighting how cloud bandwidth/compute costs are reshaping programmatic economics and pushing vendors to rethink CPM-era pricing models.

Recorded at Cannes 2025, ExchangeWire CEO Rachel Smith sat down with Andrew Casale and Ciarán O’Kane to discuss the ad tech investment landscape. O’Kane and Casale share insights on positivity around ad tech, why M&A has seen a rise recently, and how the industry is entering a new era of innovation.

PPC Land reported on StackAdapt’s efficiency gains powered by Index Exchange’s podding, highlighting innovation in streaming and live ad delivery.

Index Exchange was featured in Digiday’s Ad Tech Briefing for its IX Labs partnership with First Party Capital. The multimillion-dollar, decade-long collaboration underscores Index’s strategy to evolve further by investing in startups and fostering innovation across the ad tech ecosystem.

Andrew Casale, President and CEO of Index Exchange, reflected on his role as a witness in the DOJ’s antitrust case against Google. Casale welcomed the court’s ruling as validation of long-standing industry concerns, emphasizing trust in the legal process and calling for remedies that restore real competition, potentially including divestiture of Google’s ad server and exchange. He described participating in the landmark case as a privilege and aligned it with Index’s core values of transparency and efficiency.

Andrew Casale, President and CEO of Index Exchange, was featured responding to the U.S. federal court ruling that Google abused its dominance in ad tech. As a key witness in the case, Casale called the verdict “surreal” and a turning point for the industry, noting that it signals a new chapter of oversight where “rules matter again” and opens the door to greater competition and transparency in the open web.

Mike McNeeley, SVP Product at Index Exchange, was quoted in ExchangeWire’s coverage of Google’s cookie decision, noting that while cookies remain for now, the industry should continue exploring new approaches to build better solutions.