• SolutionsChevron Down
    • For Publishers
    • For CTV Publishers and Platforms
    • For App Developers
    • For Marketers and Agencies
    • For DSPs
    • Our Partners and Integrations
  • ProductsChevron Down
    • Channels and Formats
    • Exchange Quality
    • Exchange Efficiency
    • Exchange Access and Transactions
    • Addressability Portfolio
    • Data and Analytics
  • LatestChevron Down
    • Blog
    • Press
  • AboutChevron Down
    • Team
    • IX Labs
  • CareersChevron Down
    • Opportunities
  • Contact
USA
  • us USA
  • CAN
  • uk GBR
  • fr FRA
  • ITA
  • sp ESP
  • de DEU
  • au AUS
  • jp JPN
Login
Login
GBR
  • us USA
  • CAN
  • uk GBR
  • fr FRA
  • ITA
  • sp ESP
  • de DEU
  • au AUS
  • jp JPN

Topic: Media owners

Articles
Apr 28, 2022

Introducing Volume Incentives for Buyers: Using Economies of Scale to Improve Supply Path Efficiency

Read more
Articles
May 02, 2022

Curate the Open Market with Inventory Packages

Read more
Articles
Apr 27, 2022

Technology Choices Will Make Programmatic Advertising Easier and More Profitable for Content Creators

Read more
Articles
Mar 10, 2022

Empowering Women in Advertising: 11 Female Leaders Share Their Advice

Read more
Articles
Mar 02, 2022

How to Navigate the Future of Programmatic

Read more
Coffee Cup, Cup, Person
Articles
Apr 27, 2022

Technology Choices Will Make Programmatic Advertising Easier and More Profitable for Content Creators

Google announced an important new feature this week designed to simplify the header bidding workflow. Publishers can more easily integrate header bidding …

Read more
the future of programmatic omnichannel
Articles
Mar 02, 2022

How to Navigate the Future of Programmatic

The future of programmatic is invariably shaped by the recent tectonic shifts we’ve seen taking place all across the ad …

Read more
Google API in sea of people
Articles
Feb 03, 2022

What You Need to Know about Topics API, Google’s Replacement for FLoC

When Google Chrome delayed the deprecation of third-party cookies last year, it signalled that big changes were imminent. Sure enough, on January …

Read more
Women holding a phone
Case studies
Jul 12, 2021

Spanish Digital Publisher Softonic Boosts Outstream Video Revenue

Softonic is a Spanish digital publisher based in Barcelona. It’s the world’s largest app and program download portal, available globally …

Read more
cup of tea and cookies on a table next to a computer
Articles
Jun 25, 2021

Thoughts on Google’s Plans to Delay the Deprecation of Third-Party Cookies

Google’s delayed deprecation of third-party cookies is necessary, but shouldn’t be taken as a time to pause Yesterday, Google announced …

Read more
three women looking at a computer screen
Articles
Apr 15, 2021

Combatting Malvertising with Buyers.json and DemandChain

The IAB Tech Lab and a group of media owners, media buyers, and anti-fraud partners recently released two new technical …

Read more
a road leading to mountains
Articles
Jan 21, 2021

Index Exchange Looks Ahead: Our Outlook for 2021

It’s no doubt that 2020 was a different year for all of us. Despite the challenges the year brought to …

Read more
Person, Human, Outdoors
Articles
Jul 20, 2020

Announcing Global Support for LiveRamp IdentityLink®

Editor’s note: On May 24, 2021, LiveRamp introduced RampID™, a new name for the LiveRamp pseudonymous identifier, formerly known as IdentityLink. …

Read more
Pc, Computer, Electronics
Articles
Mar 20, 2020

Announcing Additional Fields and Smarter Client Audit Logs

We’re excited to announce the upcoming release of new fields and smarter functionality available via Client Audit Logs (CALs). We continue to invest in our …

Read more
Mobile Phone, Cell Phone, Electronics
Articles
Mar 18, 2020

Reflecting on the Economics of Programmatic

The journey of programmatic advertising has been fascinating, and Index Exchange has enjoyed a front-row seat for each major wave of innovation …

Read more
  • 1
  • 2

Categories

  • Articles
  • Case studies
  • Insights
  • Webinars

Topics

Addressability Connected TV Engineering Exchange quality Life at Index Media buyers Media owners Product news Web and display

Sign up to get the latest Index insights delivered to your inbox.

This field is for validation purposes and should be left unchanged.

Follow us

Solutions

  • For Publishers
  • For CTV Publishers and Platforms
  • For App Developers
  • For Marketers and Agencies
  • For DSPs
  • Our Partners and Integrations

Products

  • Channels and Formats
  • Exchange Quality
  • Exchange Efficiency
  • Exchange Access and Transactions
  • Addressability Portfolio
  • Data and Analytics

Latest

  • Blog
  • Press

Get in Touch

  • Contact Us

About

  • Careers
  • Team
  • IX Labs

Resources

  • UI Login
  • Knowledge Base
  • API

Get the latest advertising news, trends, and expert opinions delivered straight to your inbox.

This field is for validation purposes and should be left unchanged.

Copyright 2022

  • Privacy
  • User Privacy Rights Form
  • Terms of Use
  • Opt Out
  • Do Not Sell My Personal Information

Cookie preferences updated.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Read our cookie policy