Index Exchange Looks Ahead: Our Outlook for Ad Tech in 2021
It’s no doubt that 2020 was a different year for all of us. Despite the challenges the year brought to …
Read moreIt’s no doubt that 2020 was a different year for all of us. Despite the challenges the year brought to …
Read moreAs we kick off a new year and a new era for Index Exchange’s product team, we sat down (virtually) …
Read moreA people-based marketing success story Fitbit, a leading health and fitness technology brand, looked to Index Exchange and LiveRamp to …
Read moreEditor’s note: On May 24, 2021, LiveRamp introduced RampID™, a new name for the LiveRamp pseudonymous identifier, formerly known as …
Read moreIndex Exchange has long endorsed the belief that the future of programmatic advertising will move away from relying on the …
Read moreIn March, we announced Exchange Fee Reduction (XFR)—an incentive program for strategic media buyers to spend more with media owners …
Read moreIndex helped Apartment Therapy capture incremental agency spend via a new media owner-controlled programmatic deal feature called post-auction discounts.
Read moreAs is the case for many organizations worldwide, the COVID-19 pandemic has necessitated a new normal for our employees, customers, …
Read moreThe health and safety of our employees, customers, and local communities has always been our top priority at Index Exchange, …
Read moreLast year, Google announced changes to cookie settings as a way for them to prepare for larger cookie changes coming …
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