A people-based marketing success story Fitbit, a leading health and fitness technology brand, looked to Index Exchange and LiveRamp to …
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Editor’s note: On May 24, 2021, LiveRamp introduced RampID™, a new name for the LiveRamp pseudonymous identifier, formerly known as …
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Index Exchange has long endorsed the belief that the future of programmatic advertising will move away from relying on the …
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Last year, Google announced changes to cookie settings as a way for them to prepare for larger cookie changes coming …
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With 2020 upon us, so is the newest privacy law. Launching on January 1, 2020, the California Consumer Privacy Act …
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