Articles
May 12, 2026
Building for Programmatic’s Agentic Future With ARTF
ARTF lays the groundwork for agentic AI in programmatic. Learn what it means in practice and why it marks a turning point for real-time decisioning.
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Case studies
May 05, 2026
How Vyde Leveraged Index Marketplaces to Drive High-Impact Engagement for a Global Automotive Brand
See how Vyde used Index Marketplaces to deliver high-impact engagement for a global auto brand, driving 176% more active engagement time.
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Case studies
Apr 27, 2026
A First‑to‑Market Win: dentsu X and Dos Equis Tap Gracenote To Reach College Football Viewers
See how Dos Equis and dentsu X worked with Index to activate Gracenote’s content-level metadata across premium streaming TV supply to reach live sports fans.
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Articles
Apr 21, 2026
Introducing Index Cloud: Bring Your Own Intelligence Inside the Exchange
Index Exchange launches Index Cloud, a neutral infrastructure layer for programmatic advertising. Learn how it works and see what partners are already building.
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Articles
Apr 07, 2026
Sell-Side Decisioning for Media Owners: How To Create More Value in Programmatic
Sell-side decisioning is creating new avenues for media owners to build more resilient monetization strategies. See how you can take advantage of the opportunity.
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Articles
Mar 31, 2026
AI’s Impact on Publishers: Why News Is Emerging as a Resilient and Valuable Category
New Index Exchange data reveals AI’s impact on publishers and why high-quality news is emerging as a resilient, valuable category.
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Articles
Mar 26, 2026
Programmatic’s Agentic Future Needs a Stronger Foundation
As agentic AI accelerates programmatic innovation, industry standards and interoperability matter more than ever. See how Index is raising the standard.
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Articles
Mar 19, 2026
Unlocking Brand Value Through the Sell Side
Programmatic is evolving fast. Forward-thinking brands are investing in SSP partnerships to boost transparency, improve quality, and unlock better outcomes.
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Articles
Feb 12, 2026
Why the Next Phase of Agentic Sell-Side Decisioning Starts at the Impression
The next phase of programmatic is here. Learn how agentic sell-side decisioning brings intelligence to the impression, reshaping performance on the open internet.
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Case studies
Feb 03, 2026
How Sell-Side Decisioning Drove a 75% Drop in Cost per Visit for a Major Retailer
See how a major retailer partnered with Index Exchange and inPowered AI to drive more efficient site visits through sell-side decisioning and Index Marketplaces.
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