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Author: Mike McNeeley

Articles
Dec 16, 2022

The Most Agile Year On Record: Top Programmatic Ad Trends to Watch in 2023

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Articles
Jan 10, 2023

How We’re Building a Diverse and Inclusive Workplace at Index

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Articles
Nov 09, 2022

It’s Time to Overhaul Price Floors in Programmatic Advertising

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Articles
Nov 01, 2022

Realizing the True Value of Programmatic CTV

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Case studies
Nov 07, 2022

How Inventory Packages Delivered Savings and Efficiencies for a Premium Australian Brand

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Articles
Apr 27, 2022

Technology Choices Will Make Programmatic Advertising Easier and More Profitable for Content Creators

Google announced an important new feature this week designed to simplify the header bidding workflow. Publishers can more easily integrate …

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Four people sitting on a couch looking at a laptop and smiling
Articles
Jan 31, 2022

Meet Ray Ghanbari, Chief Technology Officer at Index Exchange

In December 2021, we welcomed Ray Ghanbari as our new CTO, overseeing our engineering, IT, and infrastructure organizations. Ray brings …

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women sitting using her cellphone while her laptop is sitting on her lap
Articles
Mar 18, 2020

Reflecting on the Economics of Programmatic

The journey of programmatic advertising has been fascinating, and Index Exchange has enjoyed a front-row seat for each major wave …

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