Maddy Want, Author at Index Exchange

Articles

Feb 03, 2022

What You Need to Know about Topics API, Google’s Replacement for FLoC

When Google Chrome delayed the deprecation of third-party cookies last year, it signaled that big changes were imminent. Sure enough, on January …

Google’s delayed deprecation of third-party cookies is necessary, but shouldn’t be taken as a time to pause Yesterday, Google announced …

The IAB Tech Lab and a group of media owners, media buyers, and anti-fraud partners recently released two new technical …