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Blog

Articles
Apr 21, 2026

Introducing Index Cloud: Bring Your Own Intelligence Inside the Exchange

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Articles
May 21, 2026

Innovators Unscripted: Inside the Industry’s First Containerized DSP With Bedrock and Index Cloud

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Case studies
Apr 27, 2026

A First‑to‑Market Win: dentsu X and Dos Equis Tap Gracenote To Reach College Football Viewers

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Articles
Mar 19, 2026

Unlocking Brand Value Through the Sell Side

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Articles
May 12, 2026

Building for Programmatic’s Agentic Future With ARTF

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Articles
Dec 07, 2023

2023: The Year Programmatic Embraced Efficiency

With the end of 2023 nearing, I wanted to share some of my reflections on the last 12 months. As …

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Articles
Dec 06, 2023

Life at Index: A Spotlight on Our Diversability Employee Resource Group

Throughout the year, our Diversability employee resource group (ERG) supports and educates employees on mental wellbeing and wellness, neurodiversity, and …

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Person watching streaming tv Optimize Programmatic Monetization in Streaming TV
Articles
Nov 21, 2023

6 Ways to Optimize Programmatic Monetization in Streaming TV

As streaming TV continues to grow, programmatic technology is rapidly evolving right alongside it. We’re finally seeing technical implementation catch …

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Case studies
Nov 15, 2023

Business Insider Sees 26% Increase in CPMs With Index Exchange’s Outstream Ad Unit

Business Insider, a global media company that publishes news, stories, and data-driven journalism across a variety of platforms, began working with Index Exchange to implement outstream video advertising on its website in 2023.

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Articles
Oct 17, 2023

Life at Index: A Spotlight on Our Index Black Employee Resource Group

Celebrating UK Black History Month reminds me why I stepped into the leadership role for our employee resource group, Index …

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Articles
Sep 25, 2023

Better Price Transparency Unlocks More Efficiency and Value in Programmatic

As the programmatic market continues to mature, a central theme has emerged—the pursuit of efficiency and genuine value creation. There …

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Articles
Sep 11, 2023

It’s Time to Overhaul Price Floors in Programmatic Advertising

This post was originally published on November 9, 2022 and last updated on September 11, 2023. Price floors and rate …

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Articles
Sep 06, 2023

Sustainability in Advertising: Impactful Actions for a Greener Future

Climate change is one of the most pressing challenges we’re all facing today, and the call for more sustainable business …

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Engineering at Index is about solving complex problems
Articles
Aug 29, 2023

Feed Your Ambition: Engineering at Index Exchange

As an engineering-first company, our foundation is our technology platform and all of the Indexers who come together to improve, …

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Case studies
Jul 05, 2023

NewsBreak Sees 34% CPM Increase Across Its Ad Solutions With Mobile Video Advertising

NewsBreak partnered with Index Exchange to expand their video advertising and chose Prebid Mobile as an independent, unbiased unified auction platform to optimize yield.

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