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Blog

Articles
Jan 22, 2026

Innovators Unscripted: How Agentic Advertising Is Moving From Theory to Action

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Articles
Dec 19, 2025

Charting the Next Era of Programmatic: A Look Back at 2025

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Articles
Dec 18, 2025

Exploring the Future of AI in Advertising With IPG

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Case studies
Nov 12, 2025

Context at Streaming TV Scale: PMG, IRIS.TV, and Index Exchange Drive Brand Lift

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Person, Human, Face
Articles
Feb 23, 2022

How to Navigate the Future of Programmatic

The future of programmatic is invariably shaped by the recent tectonic shifts we’ve seen taking place all across the ad …

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Articles
Feb 03, 2022

What You Need to Know about Topics API, Google’s Replacement for FLoC

When Google Chrome delayed the deprecation of third-party cookies last year, it signaled that big changes were imminent. Sure enough, on January …

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Articles
Jan 31, 2022

Meet Ray Ghanbari, Chief Technology Officer at Index Exchange

In December 2021, we welcomed Ray Ghanbari as our new CTO, overseeing our engineering, IT, and infrastructure organizations. Ray brings …

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Articles
Jan 24, 2022

Reflecting on the 2021 Index Exchange Giving Season

Toward the end of every year, we kick off the Index Exchange Giving Season. It’s an opportunity to reflect back …

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Articles
Nov 22, 2021

Welcome to the New Index Exchange Brand: A Conversation with CMO Lori Goode

It’s been an exciting week for all of us here at Index Exchange as we just debuted our new brand …

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Articles
Nov 16, 2021

Introducing the New Index Exchange Platform: Increased Efficiency across Channels

In the nearly two decades since we started our company, the focus has been to set the standard for the …

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Articles
Aug 19, 2021

More Than a Competition: How the Index Hackathon Builds Skills and Solves Problems

One of our key guiding engineering principles here at Index Exchange is building top teams and talent. To that end, we hold …

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Case studies
Jul 12, 2021

Spanish Digital Publisher Softonic Boosts Outstream Video Revenue

Softonic is a Spanish digital publisher based in Barcelona. It’s the world’s largest app and program download portal, available globally …

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Articles
Jul 09, 2021

Inclusivity and Allyship: Pride Month at Index Exchange

We’re firm believers in celebrating our people, all people, just as they are—a belief that was encapsulated this Pride Month …

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Articles
Jul 06, 2021

Our Engineering Vision: 5 Guiding Principles of an Engineering-First Company

Index Exchange is an engineering-first company. Our first six hires were engineers, and still today, more than half of our …

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